In the bustling heart of London, a boutique investment banking firm faced a hiring conundrum. With its primary research and operations centre based in India, the firm had to manage its annual campus hiring drive for MBA Finance freshers across 19 business schools. The mission was simple on paper: hire 60 promising candidates to fuel their growing investment banking processes. But the journey? Anything but simple.
The Old Way: 3 Months, 19 Campuses, and Mounting Costs
Every year, their hiring team embarked on a gruelling cross-country campus tour. Travelling from one institution to another, conducting pre-placement talks, screening resumes, taking written tests, scheduling interviews, and coordinating with campus placement cells was an operational marathon. It took over 90 days, hundreds of man-hours, and considerable expenditure on travel, accommodation, and logistics. While the company prided itself on selecting quality candidates, the inefficiencies of the process were impossible to ignore.
Enter Northstarz.AI: Where AI Meets Recruitment
Everything changed when the company partnered with Northstarz.AI. The platform replaced their physical recruitment process with a streamlined, digital-first approach. Now, instead of hopping from one campus to another, the company could reach students at all 19 institutions simultaneously—without leaving their office.
Northstarz.AI enabled applicants to apply online and undergo the first stages of evaluation through its intelligent AI platform. Each candidate was put through online video interviews powered by AI, which assessed not only their financial knowledge and investment research capabilities, but also the soft skills that mattered most—innovation, agility, communication, and collaboration.
From Three Months to Three Days
In a matter of days, the platform sifted through hundreds of applications and ranked candidates on a holistic scorecard. Recruiters could see each candidate’s evaluation results, complete with detailed insights into their competencies. Gone were the days of scheduling back-to-back interviews and cross-checking resumes manually.
With everyone evaluated and ranked objectively, recruiters could instantly identify the top performers and extend offers quickly. The process that once took three exhausting months now took just under a week to complete. The cost savings were equally impressive—a 90% reduction in hiring-related travel and administrative expenses.
Building a Better Team, Faster
The real victory? Quality. By evaluating beyond technical knowledge, the company onboarded candidates who were not only finance-savvy but also adaptive, collaborative, and quick thinkers. These hires hit the ground running, integrated better with teams, and showed stronger long-term potential.
The Takeaway
This transformation story is more than just a case study. It’s a testament to what happens when hiring decisions are data-driven, holistic, and technology-powered. Northstarz.AI doesn’t just speed up recruitment—it improves it. And for HR leaders aiming to build high-performing teams in record time, the message is clear: it’s time to go from hours to minutes.
Because in today’s world, the right hire can’t wait three months.

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